Comprehentia

Comprehentia

Understanding Begins with Listening

At Comprehentia, we believe that behind every conflict is a story, and behind every story, a signal. We decode local narratives and social sentiment to help institutions engage local communities with empathy, clarity, and foresight.

Our Mission

Comprehentia’s mission is to make local narratives and public sentiment visible, understandable, and actionable. We empower peacebuilders, decision-makers and journalists with ethical, conflict-sensitive intelligence to better respond to division, misinformation, and emerging crises — before they escalate.

Comprehentia Platform

Our flagship tool for real-time narrative and sentiment analysis. It tracks media and social media trends across languages, detects shifts in public discourse, and visualizes polarization with conflict sensitivity at its core.

Conflict-Sensitive Understanding

We translate local narratives into actionable insights. By grounding our work in context, ethics, and inclusion, we help peacebuilders and institutions understand the emotional, social, and political dynamics driving division.

AI Consulting & Advisory

We support organizations in designing ethical AI solutions for monitoring sentiment, bias, and misinformation. From methodology to implementation, we guide you through building tools that are both effective and responsible.

Our Team

Omar Meksassi

Chief Technology Officer
Omar Meksassi is an expert in data science and project management with a track record of leading global initiatives in climate, peacebuilding, and media analytics. He’s passionate about using data to create impactful solutions, whether it’s combating misinformation or fostering peacebuilding efforts. With a strong technical background and experience across diverse regions, Omar is excited to contribute his skills to Comprehentia and explore new ways to drive change.

MJ Daoud

Editor in Chief
MJ Daoud is a Beirut-based multimedia journalist, editor, and entrepreneur with a strong commitment to solutions-oriented and constructive journalism. Having witnessed firsthand how narratives can shape and polarize public opinion in conflict zones, she is deeply engaged in exploring bias, framing, and the role of language in peacebuilding. At Comprehentia, MJ brings her multicultural background and editorial expertise to uncover the nuanced layers of language and meaning that influence conflict dynamics and social cohesion.

Michelle Simon

Head of Impact
Michelle Simon is a conflict scholar and peacebuilding specialist passionate about conflict transformation and resilient peace. Inspired to combine constructive journalism and peacebuilding to challenge violence-fueling narratives she became a part of "The What If" team, which developed Comprehentia. Before that Michelle worked with the GIZ Civil Peace Service, a program facilitating peace via dialogue, mediation and conflict-sensitive reporting. At Comprehentia she will bring in her knowledge on conflicts to maximize the project's impact.

Alexander Karam

Chief Executive Officer
Alexander Karam is a journalist, with a background in political science and communication. Alex brings innovative journalism and regional affairs together to keep a finger on the pulse of the most pressing issues in conflict areas. As a journalist he worked on a local, regional and international level, always passionate about a solution-based approach. At Comprehentia, he drives the mission to transform narratives into a tool for proactive dialogue and sustainable peacebuilding in the world's most vulnerable regions.